Unlocking Entrepreneurial Success with Your Subconscious Mind and Spirituality

Hello, everyone. Welcome to another edition of Empowering Entrepreneurs podcast. I'm Glenn Harper.

Julie Smith.

No coffee today. Julie, what happened?

I'm just really not happy that Starbucks app was down and the line was too long, and I was cutting it too close on time. So I am drinking the best water for this episode.

It's, you can't go wrong with purified water. So we'll have some good stuff. Well, we've got a a wonderful guest today. I can't wait to do my introduction on this. I've, stalked him religiously to find some good stuff. So, we've got, Troy Lavinia. Is that sound correct?

Yeah. You got it right.

Alright. Well, Troy is the owner and founder of Daily SOS, streamed by AlphaSense, and cofounder and CEO of Mosaic Research Management. Trey has a panache for not only building companies, but doing in a way that brings peace instead of chaos to the process. He's built a few companies and sold them not because he was bored, but because he achieved what one would call total consciousness and realized the higher goal was achieved and the next loop needed to be opened. He believes that most entrepreneurs and high achievers are so focused on their goals, they forget that their mind and body needs some TLC. Instead of just Yoda and CrossFit, I said Yoda on purpose, in CrossFit and cage fighting, there are other ways to free your mind and get clarity and more rewarding sense of accomplishment. His daily SOS community helps the people who want to be free their minds and execute a higher level. With an economics degree, he realized that statistics and GDP were not as satisfying as helping others.

If his class mouth off or is acting soft, he'll put them in a rugby scrum and hack them to toughen them up. Troy is old school and prefers the Roman form of rugby harpasterm as this allows you to literally fight your opponents to score a goal. Cooler has prevailed and the grin that he's always has has clearly identified his passion and love for what he does for living. Thanks, Troy, for being on

our show. Holy smokes. That was really good. Did you write that or did

I did that.

No. No. No. He does he does all of that himself. His stalking, his writing, he's

I hope that was the best introduction you ever had.

So happy. I hope you yeah. Well, I wanna receive that. I'm gonna put it on, you know, a plaque or something. It'll be beautiful. Thank you. Really great.

I got some questions about this rugby.

I mean

We're gonna get into that. We got it for that. Oh, that's it's just the greatest sport ever. You gotta have a screw loose, and that's what's obviously, what's going on here. But we, you know, as we stalk guests and try to figure out how to get to know you a little bit, Troy, I guess the question is, you know, apparently, you grow you live in Brooklyn, but are you a Yankees or Mets fan?

I grew up outside of Philadelphia. Okay. So I'm a Phillies fan.

Phillies fan. So you and,

yeah. So Philadelphia is sports primarily. Although the the New York Knicks I have a 12 year old son who's born in New York, and so we've I've hopped from 6ers to the Knicks recently. Yeah. I bet they're pretty good.

It happens. You gotta support your kids. When you Right. So you grew up in Philadelphia? Yeah. What'd your parents do for a living?

Grew up outside of Philly. My parents were both teachers. My, my parent they both went to Penn State University and then my dad was a year younger. My mom was an art teacher. My dad was my mom's student teacher when he was in college. Uh-huh. And he became a ceramics teacher. My mom was a fine arts teacher, both in high school, you know, high school teachers.

And then my dad became an assistant principal of a middle school. So he's a really good investigator and disciplinarian. And, but, yeah, that's my my childhood. Both parents were educators.

So you didn't, you didn't have any entrepreneurial tendencies when you were a kid growing up? How did you, how did that happen? Did you, like, just deliver papers or something or mopeds?

You know, it's it's a great question. I didn't show any discernible signs of ambition for, for most of my childhood. I had a paper route. It's funny you mentioned that because I did have a paper route, and I broke my ankle the 1st day on my paper route, and then my dad took it over, and my so my dad actually ended up having a paper route for, like, 5 years, which is the funniest thing. I think he was in his mid forties, I guess, But he wakes up at 3:30 or 4 AM. Anyway

Did he take you with you to deliver papers?

No. He he delivered papers by himself, and then he handed it off to my little brother eventually who did it for about a week and also had no ambition. And he and then he took it back. So, my dad was the only person who seemed ambitious in our family, when I was growing up. I enjoyed selling things, I guess. Right? So, like, if I was playing football and we had to sell candy bars, you know, at the supermarket, I would I would do that. I would enjoy that. I enjoyed making money, and I enjoyed being creative.

And so I think that

How did you choose economics?

I I played football in high school, and I was a decent high school student. I think pretty relatively intelligent, good test taker because I just didn't really enjoy school very much. But I played football and I got recruited to play football at University of Pennsylvania, and they have the Wharton undergraduate school there, which is a good business school. And so it was really just the best school that I could get into, and so I figured I would take advantage of that. So I got recruited to play football there, and I went to Wharton because of that.

To me, your creative mind in business sort of chose, like, marketing or something. Like, economics sometimes is kinda black and white, you know?

I think it was operations and information management that we did, and the economics is just kind of the blanket degree that they give you if you graduate from more Wharton undergrad. But I probably only took 1 or 2 actual economics classes. It was just a general, like, well rounded business degree. But I don't think there was much that I learned in college that is super applicable to what I ended up doing. Not even close. It's not like I knew that I wanted to be an entrepreneur. Yeah, I started out working at bigger companies and then realizing kinda similar to a bit of a dislike for school, I didn't like working for big companies either. Just not a great, yeah, not a great rule follower, not a great employee.

That's kinda how I one of the ways that I realized that I wanted to be an entrepreneur is that I wanted to create my own business and just be able to create the lifestyle and and the company that that I like best.

So if you got recruited to play football, how did you play rugby while you were doing football? Was that off did they even let you do that?

I played rugby in high school.

Okay.

In the middle school and high school, and we had a team in my town. And I played football at Penn for 2 years, and I stopped because I had a number of concussions, and then I played rugby. I went back to playing rugby at Penn after

I stopped playing soccer. Safer than football.

Much safer. Yeah. I actually you know, rugby, I'm not super safe, but actually, I think safer than football. Oh, it is. Because in football, I played full back, and the the position is basically running as fast as you can for 10 yards into other people head first. And you have a helmet and pads on, and so you don't really have a sense that you could be injured, which allows you to be injured pretty well. Whereas with rugby, when you have no pads, you're a lot more careful about how you go about contacting people. So less injuries in rugby.

Were you a fly half? I was guessing that's what you might be.

I was a, I was a flanker.

Okay.

I was about £50 heavier when I was in college than I am.

That explains it.

Do you think though that, you know, maybe the educational part of college, you know, isn't applicable to real life, but do you think that what sports instilled in you, you know, high school, college really sets you up for success? You know, maybe that discipline, time management, you know, things like that that can't necessarily be taught in a college classroom.

You know, there's a hint there's a couple of things. So the team aspect of sports was really important, and how you build and lead and be a part of a team is is incredibly important, and, really, you can only get that. One of the only ways to get that is through team sports growing up. I think that the ability to lose gracefully and get knocked down and kinda sit in that for a few minutes, but then get back up and, you know, continue pursuing being as best as you can, I think, is something that sports teaches you? It's hard to learn elsewhere. So it's kind of like that stick to itiveness. There's probably others I could think of, but those are the 2 big ones that come to mind. The discipline was something that I didn't really have a lot of. I think I didn't apply myself as much as I should have in school or in sports, and I think that's actually a limiting belief of mine, where if you don't try quite as hard if you don't try a 100%, then you're not gonna feel so devastated if you don't succeed.

And it's kind of an insidious old program that I think a lot of people have and that I definitely had growing up. I think I still have it to a certain extent, but once you become aware of these old programs and bring them into the light, then it's harder for them to perpetuate themselves. And so my discipline and consistency is an incredibly important part of my life, but not something that I developed until my mid twenties. Really just I had a bout of depression and, wanted to feel better. I wanted my mind to start working again properly, and so I started working out every morning, started meditating, doing things really consistently, almost as putting, like, a a scaffolding or a framework around myself to keep myself, you know, mentally and emotionally healthy. The discipline and kind of the consistency around my morning routine and my daily routines has stuck and I think contributed to a lot of the success that I've had as a, father and a husband and an entrepreneur.

You know, you mentioned that you would only go so far. You didn't wanna go all in. Did that did that just one day go, snap, I'm gonna jump? Or did you have to rebuild yourself up with that scaffolding to then say, okay, now I'm ready to go all in?

Oh, man. This is such a good question. Growing up, this is a totally unconscious pattern. Mhmm. Right? Like, I would I was an athlete, but I smoked cigarettes. Right? And I would get in trouble with my coaches and my teachers.

Well, they were smoking too back then, so

yeah. Yeah. So, like, totally but totally unconscious. If you ask me about this, I would have no idea of it. Right? And that's the way most of these old, like, limiting beliefs or limiting patterns are within us. And so it's only the past maybe 10 or 15 years that I've been able to see this. Yeah. I have I have other limiting beliefs that I've or old programs that I've gotten over, you know, my my mindset around wealth and abundance.

Right? Like, that was something that was that was broken for me that I fixed, and I could point I could tell you how I did that and, like, when I did that, and it was a very kind of thoughtful thing. This one is just something that came into the light more gradually, I think, and something that I'm just consistently aware of. And I didn't become aware of it until maybe 10, 15 years ago, but it just kind of creeped into the light as opposed to something that where there was, like, some revelatory moment. And the way I deal with it is not through a particular type of rewiring, like an I am statement or other ways that I might rewire myself and my old programs, but it's more just like a consistent acknowledgment of this and awareness of it to check myself. If I'm experiencing any type of ambivalence or indecision or procrastination, I can kind of say, hey, is this what we're doing? Is this what I'm doing here? A lot I guess a lot of my approach to building things successfully for the past 10 years has been doing a little bit of the most productive work and the most inspired work that I can do and then allowing the universe and allowing the people around me to work and to for things to fall into place. You're growing your business It's like growing a plant in your garden. You can't, like, stand there and stand over it the whole day and try to pull the plant out of the ground in order to make it grow faster. You have to tend to it every day.

You have to give it loving attention. But ultimately, it's the plant itself and mother nature that are growing this thing. And I think it's really similar with a business. You want the people within the business to be motivated and to help grow the business, and you want just everything to fall into place that needs to fall into place. So taking that approach, I'll naturally, I think, work fewer hours than most entrepreneurs, and I have a much more, I think, well balanced and healthy lifestyle and enjoyable lifestyle, and I accomplish things with a lot more ease. But then I have to be careful to, on the other hand, check myself and make sure that I'm not taking too much time away from it.

Desperate or, just, you know, having some patience. But I wanna I would like to go back to the thing I wanna still wanna find out when you broke through because you said, you know, the self these things are revealing themselves, but, like, if you go in and you're like, look back, and like, man, I was a freaking great athlete, and there I am smoking Camels 2 packs a day. What an idiot. Well, back at the time, the knowledge and understanding of the impact of the 2 is probably a little bit, was not there at all. So you can always go back and and judge what you did and have, you know, regrets and second thoughts on it, but with the information that you had, that's how you did what you did. So today, when you go back and look at that, that's easy to to review it that way. But when did it start where you're like, the things started coming together and going, okay, now, I've learned a lot, learned a lot. Oh, I see that, I see that correlation.

And then, like, wait a minute. I'm not gonna do that anymore. I'm gonna do I'm gonna be the best I can at this. Again, because entrepreneurs and and Yeah. Are really, you know, they have to have that decision when they decide to jump to be an entrepreneur, leave their corporate job, or do whatever. There's that moment where that just changes for them and they become somebody different. When when did that happen for you? What what was the decision?

That's a great question. I was on the fence of entrepreneurship for a couple of years, and most people that I talk to about this and you guys have interviewed a ton of entrepreneurs. I'm curious the patterns that you see. But I worked for larger companies and other people's companies for, you know, 5 to you know, maybe 7 years after I graduated college. The final 3 years of those of that time working for other people, it was just a low grade, really unhappy, knowing that I needed to be doing my own thing, knowing that I wanted to start my own company. So it's almost like you feel like you're an entrepreneur living the life of an employee to the point where you realize that you're never gonna be happy as an employee. And so even if there's a a decent chance of failure, you need to take the jump and you need to do your own thing because what's the point in living a life where you have more supposed safety if you're going to be miserable every day? If you have a spouse or a partner, I think it's helpful if they're supportive because eventually, they get sick of listening to you talk about how miserable you are and how much you wanna start your own company. And that's what happened with me, and my wife was finally just, like, listen.

Like, you're not gonna be happy until you do this. I don't really care if you fail or not. Like, just quit your job. Start this company. Like, do that right now. And then I

did it. Do you think your wife saying that and supporting you in that way, but it sounds like you left something out because I feel like she would have said, but you've gotta do the best you can do. You can fail as long

as you

do. You're invested.

You know, and I so do you think, like, that plus, you know, leaving corporate going up, like, that pivotal moment of, like, I have someone who supports me. I've gotta do the best that I can do. I have a family, but I'm taking this leap of faith. I can't hold back now.

We didn't have a family. So, like, it was just me and her. I was 30 and that was kind of a given.

Well, I mean, I think to your conscious mind, sure. But I think maybe to your subconscious mind, like you've said before, like, to not self sabotage that opportunity to just really go all in into something. Like this is the first maybe this is and I'm just again, I'm listening to you and trying to close the loop. Like maybe this was the first thing where you're like, you know, it's no holds bars. I am going all in no matter what.

So I think that I started going all in in my professional career and my personal life a couple of years before that. And that's, I think, what creates the discomfort because when you're working as hard as you can and you're bumping into politics and you're bumping into other people's vision and there's not a perfect fit there, then it gets frustrating if you're trying your hardest. If you're not trying your hardest, there's not as much frustration. But if you're trying your hardest professionally and you're bumping into your boss or to other political obstacles or creative obstacles, that exacerbates the discomfort. And then what finally got me off the fence and to take the plunge into entrepreneurship, I think, was that conversation with my wife. Does that answer your question?

I mean, yes and no. I feel like you're not very noncommittal, which is okay. We all are sometimes. But, like, you know, whatever that that moment was, you know, obviously, you had to to let go of that belief in order to, you know, find success, find yourself, find your passion, find what you wanted to do, I think. So But

I I think he was doing baby steps on other parts of his life, which gave him a little bit of a foundation. So maybe it wasn't as terrifying to just jump. But when he did jump, he had the support. He already had a little track record of doing little victories. Right? And being all in. And the next thing you know, here he is slaying it.

What was your what were your positions in, you know, your corporate America jobs?

I was a I managed research for a hedge fund. So I was I was pretty successful. I got everything was going pretty well, but I had a a colleague of mine at a previous job who had started a company similar to the one that I ultimately started, and we were gonna start it together. And I decided to go work for the hedge fund instead of start the company with him, and then he started it and had a decent amount of success with it, and that ate away at me. It really frustrated me. So that was part of it as well.

So as you you so you started a few companies, you sold a few companies, and kinda established yourself where you've got the lifestyle that you want, and you've got the wealth that you need or whatever that is. And now, it's about doing something bigger than that. Right?

Yeah. I think that the reason I I was able to be successful my wife was a successful entrepreneur as well, and I think the reason we were both able to be successful is because of, spirituality and subconscious mind work, the stuff that's under the surface as opposed to the actual strategies and tactics and nuts and bolts of business. I think that those can vary significantly, and you can have a lot of successful outcomes in a lot of different ways by doing different things. What leads to success and the outcomes that you want in any area of your life, I believe, is that your spirituality, like your brightness, and not you know, you can call it god or you can call it anything you want, but just your connection to the source of love and creation and passion, like, how open are you to that? That's, like, your spirituality, I think. And then your subconscious mind is your identity and your self image and your belief system and how you see yourself and how you see the world subconsciously. The way that we've been successful, my wife and I, is really by working on our spirituality consistently, shining bright, and having a lot of passion, and changing the limiting beliefs and and old patterns that we had in order to to, you know, create an identity and a self image that was in alignment with what we wanted, we were able to have a lot of success. And I think that that's something that's not taught as much or at all. Like, I went to a really good business school, and we learned about a lot of things, but we never learned about passion and and love and spirituality.

Definitely not. And you never learn about your subconscious mind and limiting beliefs and, you know, behavior patterns, you learn about above the surface stuff, like strategies and tactics. And I think if the strategies and tactics, you could be doing a lot of them really well and really correctly. But if the stuff under the surface that your spirituality and your subconscious mind isn't moving in the right direction, then it's like trying to roll a boat, you know, in the wrong direction upstream to get somewhere.

So your corporate America make the jump to entrepreneurship. Sounds like your wife maybe had the same journey or was always an entrepreneur or whatever that is. But how does one say, wait, I have to work on my unconscious mind in order like, how does one stumble upon that and then dive right into it?

I I got the answer for you,

I think.

Yeah. Can can I take a stab at this? Because Yeah, please. What's fun about doing these podcasts and talk with people is, you know, a genetics, upbringing, where you end up and how you do it. Like, again, your parents are both artistic. All of a sudden, you're an athlete. You're not really doing what you do in the stereotypics stereotypical person in both things. You have tendencies as an athlete, but you didn't wanna give a job because, as creative minds, you don't. Right? You think in a different way.

You go work the real job. You're over here, put in a box. You're destined to be a creative thinker. You can't not be, and you're like, well, this doesn't work. So you start the companies and then it all starts coming together and ultimately, you who you are, your genetics of being more of a cerebral thought artistic person probably came out at during this whole process and you realized who you really were.

We're making $1,000,000 or $2 a year in profit, but wasn't really accumulating any and was living a nice lifestyle. Also, my wife built a network of charter schools. And then after I had started my company 5 years later, I encouraged her to start her own company because she was dissatisfied as well. So the same thing happened with her. Right? So she supported me. I started the company. When my company was stable enough, That kind of coincided with her being dissatisfied working for a larger company, and she started her company. I was working as hard as I possibly could.

I had devoured as much information and hired as many consultants and coaches and, you know, just as many avenues for trying to improve a business as you could think of. At the same time, I'm just thinking about the different influences. At the same time, I've been doing yoga for a long time. So I've been doing yoga for maybe 25 years. That had led to meditation, and so I was a pretty big meditator and, like, open to spirituality and understanding that there's more to us and more to the universe than what we see. And so I think that those two things converged at a certain point. When I went into Audible, you know, after a 100 or 200 times of choosing business books, I think I chose a book about visualization. Right? So it might have been, like, one of Neville Goddard's books or it might have been Think and Grow Rich or it might have been Psycho Cybernetics by Maxwell Maltz.

And I started reading about that because I just had an an intuition that maybe the next thing to try is something below the surface as opposed to something that's overtly business strategy or tactics related. And so then that led to more of a greater percentage of the books and things that I was trying were related to visualization, manifestation. And eventually, it got to the point within the past 4 or 5 years where pretty much everything I read about is related to visualization, manifestation, spirituality. Because for me, at least, what I've realized and what I've seen for a lot of people and a lot of successful business people and entrepreneurs is that it's how bright you're shining, how open you are to receive, enjoy, and share love and creativity and passion, as well as who you believe yourself to be, have 99% of the impact on what your life ends up looking like And, like, everything that you do tactically or strategically to grow relationships, to grow businesses, to do anything is really incidental to that.

There you are, tactics and strategy, doing your thing, and you're absorbing like a sponge, and then you accidentally grab another book of another topic, and you go down a rabbit hole, and it changes your entire path.

Changes everything. Yeah. And I think it was that influence of yoga, meditation, plus, like, my mom used to drag me to church when I was little. Right? So these seeds of spirituality were planted, just the idea that there's, you know, a higher power. But, yeah, that's what I found it to be, and and so then when I sold the company, I was like, wow. This is incredible. We started this most recent company. We went from 0 employees to a 150 employees in 18 months.

We didn't have a single person leave the company. We didn't have to use HR to hire. It was all word-of-mouth, people referring their friends. Right? Like, just the most incredible culture, the most incredible vision went from 0 revenue, and we sold it for $50,000,000. And we didn't raise money. Like, we didn't do it. Like so it's it was just an unbelievable success story, exactly what I was trying to accomplish. And I did it using a lot of the spirituality and subconscious mind work and, like, specific things for myself as a leader and also specific things for the organization.

So I wrote a book about it. Then I realized that writing a book, if you don't have an audience, isn't a really isn't a particularly good business model. And I had a it's it's I think it's a pretty good book. People have the 4 or 5 people who have read it really like it. And but then I realized even if this is the greatest selling book since the Bible, I'm only gonna make a couple $1,000,000 off of this thing, and it's not recurring rev like, the business model doesn't make any sense. There's no recurring revenue. Like, you have to be doing something else in order for the business of sharing knowledge to be a good business, and I didn't even care about it being a good business so that I could keep the profits. But if my goal is to share this message with as many people as possible to help millions of people shine bright by tapping into their spirituality and their subconscious mind more effectively on a daily basis, writing a book is a really terrible way to go about that because I might sell 10,000 copies.

I wanna teach people how to do this. Would you be interested in joining community and learning that, sharing that? And then we've gotten people to join based on that and, give the book away as a PDF for people who join the community. Now I I believe really strongly that your degree of success, outer success, inner success, happiness, and fulfillment is based off of your spirituality, which doesn't need to be a loaded word. And the way I say it, what I mean is just your ability to open your heart, receive and enjoy love and share love and and creativity, and your subconscious mind, which is just, like, who you believe yourself to be, like, I am in every different area of your life. Those two things are gonna drive 99.9% of your success and fulfillment in life. And so it doesn't make any sense that we spend 99.999% of our money and time and resources on things other than that in order to try to be successful as entrepreneurs. And I wanna share that message. I wanna help people do it consistently on a daily basis.

And that's what we're doing now with Daily SOS. We've got a 30 minute daily huddle where we open up our body, open up our mind, open up our heart, and take little steps towards, you know, connecting with that source of love, whatever you think that to be, whether you call it god or the your higher power, the great spirit, life force, etcetera. And we take small steps in recalibrating our subconscious mind through guided meditations, helping people be more successful using spirituality and subconscious mind work.

So your entrepreneurs out there, as a general rule, they're, back in the day, if you remember, you're you're putting in your 27 hour day workdays and you're burning the candle and it's brutal. How in the God's creation does somebody go find the time to schedule, to commit to, going, hey, not just people don't even work out. They don't even read a book, but now we're gonna go on a spiritual journey and and try to learn about ourselves even more. How does one even start that process because Yeah. There's a lot of things in the list way before somebody would choose this. So how do you get them Yeah. To make that choice?

I'm not trying to evangelize

No. No. I don't mean it like that. Right? You know what I'm

saying? Yeah. Yeah. Yeah. Yeah. No. So I'm I think I'm answering your question. People who who hear what we just talked about and it doesn't really resonate with them, they're not at the point in their journey where this would be helpful at all. When you start your spiritual journey, you usually turn to spirituality because you've fallen on your face and you're at a low point in your life.

At least that's how it happened for me and most of the people that I know, they fall on their face. They find some form of higher power to try to help them pull themselves up and and get back up. They get back up. They have some success and happiness and some achievement. And in that process, they forget about their spirituality. They kinda put it on their back burner because they're feeling good again. And then, eventually, they fall on their face again, and then they go back to their spirituality. And so it's that kind of cycle.

And that happens, for most people, 3 or 4 times. But eventually, at least what happened for me is I realized as long as I keep putting my spirituality first, that is, like, meditating in the morning, connecting with my higher power, I call it God, but you can call it whatever you want, just that that force of love and growth, as long as I continue to do that as a top priority, I continue to be more and more successful, and life kept flowing easier and easier. Eventually, what most people get to is they just start focusing on this stuff as their top priority because it's really very interesting. Like, when you think about kind of the magic of being able to accomplish what you want without as much effort and feeling good a lot and having a great life that looks the way you want it to. To answer your question, the people who find 30 minutes a day for this are not the people in that first half of the journey, but they're the people who have found who have used spirituality successfully a couple of times but haven't continued to prioritize it. And now they're at the point where they think that, wow. Okay. Maybe this does make sense.

It makes sense to prioritize my spirituality and my subconscious mind a little bit every day or a couple times a week the same way I would prioritize my nutrition or my, you know, my exercise or my mental health. And so this is kinda like 30 minutes CrossFit or Berry's boot camp for your heart and your subconscious mind.

I think the the takeaway to that is, you know, it can't hurt to try something different and to read a different book or to try a different thing and just see what can happen, with an open mind and who knows what can happen, which is generally, entrepreneurs role, right? They just they got it. They try everything to try to figure it out, but they may just not have thought about tapping into that inner self as much as tactics and strategy in the real world, maybe go on a on a different side and hit it from a different way to have a little bit more success at it or confidence.

So Troy Yeah. Sounds sounds like you found your passion. You kind of went through this journey. You've built a business, been successful, but this sounds like your true passion in regards to helping others and helping them find the success that you've been able to find through this journey. What is your end game?

So this is one of the things we talk about. In in this program, in this community, what we do is it's a it's a monthly cycle. Every month, you choose a monthly goal, any type of goal. So it could be like, I wanna have more peace of mind, or I wanna get 3 new clients for my consulting business, whatever it is. Right? And then we spend the 1st week of the month is vision week. So it's about creating that vision of that new self where that goal has been achieved, doing the visualizations every day, planting that seed and growing it in your subconscious. 2nd week of the month is about flow. So finding flow, how can you tend to your garden and tend to that new thing with a sense of joy and love as opposed to a sense of fear and anxiety.

The 3rd week is about surrender. So once you start making progress and you've committed to becoming that new person, then all of your old demons start to come up and the old skeletons start to pop up. So how can you let go of those and surrender those, let go of the old programs so that you can grow to become a new person? And it's a it's a month long a month long cycle. It's kind of like the hero's journey. You find something that you want outside, and in pursuing it and facing challenges and demons, you become a bigger person, and you grow inside. And I think you can keep repeating that and doing that pretty much forever because the next best version of yourself always changes. I really enjoy doing that. For the past 3 years, I set a monthly goal every month, and who I've become and how my life has changed has grown and changed significantly.

Everything I do every day is generally something that I could do every day until I'm 95 years old. I could I spend about 2 hours a day on daily SOS preparing a lesson and teaching and, like, hosting that.

So you did you had the most perfect answer. You don't even have to go on. There is no end game for you.

There's not really an end game. No. I'm just gonna keep

Keep doing it.

Living the way I live now, and you it continues to change slightly as, you know, your heart whispers to you, what's next? Just try to listen and have a process for working towards it in small steps, and that's what I'm trying to do.

That's awesome. Well, I tell you, this is enlightening. I learned learned a lot of how this could go. And, again, a whole another rabbit hole to go down for an entrepreneur who might be listening to this to go, hey, if nothing else is working, why not try this? Because it's all about information and if you don't have any information, how can you even make a decision? So, Troy, I really appreciate, you know, being on the show today. You brought a lot of insight and looking forward to putting this one out there for all of our listeners. Yeah. Alright. Well, another great episode.

I'm Glenn Harper.

Julie Smith.

Catch you next time.